In a move that is transforming the way Experian provides consumer and business credit data to its clients, the company is integrating Cloudera Enterprise onto its cloud environment for its Credit Information Services, Decision Analytics and Business Information Services business lines.
Accessing big data from Experian through Cloudera’s platform, provides organizations a significant competitive advantage that enables them to make critical business decisions in milliseconds.
“Data is at the core of our product innovation and technology strategy. Our partnership with Cloudera enables a flexible data discovery architecture which improves our already robust infrastructure, and helps clients solve their most challenging business problems,” said Barry Libenson, Experian global chief information officer.
“Having a multi-tenant data management environment in place across our business lines is essential as clients require this kind of agility and speed in data analytics today.”
Solving complex credit underwriting problems in account management, customer acquisitions and collections using advanced analytical models is where Experian helps businesses achieve more. One example is the Experian Analytical Sandbox, which benefits clients through combined data and improved technology. This environment offers data scientists the agility to build analytical models to solve for their specific financial issues within their business.
“Financial services companies require cutting edge technology to meet the demands of a changing demographic and regulatory environment, especially as more customer relationships move to digital channels,” said Alex Lintner, Experian president of consumer information services. “Powerful new technologies, like big data, advanced analytics with machine learning, let Experian explore the information we collect to help our customers operate better.”
For example, one client organization faced an issue understanding the implications for home equity loans nearing end-of-draw. Using Experian’s Cloudera solution, the data analysis which originally took six months to complete was completed in just a few hours. This analysis enabled the organization to decide how to manage its home equity portfolio to meet the needs of its business and customers.
“Experian needed a fast, easy and secure platform to help expedite critical decisions about credit,” said Mike Olson, founder and chief strategy officer for Cloudera. “Those decisions demand more data and a much richer analytic toolbox than before. Cloudera’s modern platform allows Experian to ingest data in real time, clean and organize it and then apply powerful techniques using statistics and machine learning to better understand markets and risk.”