Comanche International (Comanche) of Thailand has chosen TIBCO Spotfire to support the data visualization and analytics functionality of its hotel booking solutions platform.
The Bangkok-based information technology solutions company is building the next- generation digital platform for hotels to support Thailand’s booming hospitality sector.
“Our customers need greater visibility and insights from their data to continue growth in a highly competitive environment,” said Somboon Sukheviriya, CEO of Comanche. “The robust data visualization and analytics capabilities of Spotfire enable fast and accurate decisions through a graphical presentation of business critical data.”
The CEO said the front office, reservations and services teams at hotels and serviced apartments are now able to react swiftly and effectively to changes by analyzing data in real time, thereby increasing their efficiency and customer service interactions and relationships.
Features and functions are also scalable and affordable, as the modules are built on an integrated platform that does not rely on costly add-ons or extensions.
“Comanche has built a reputation as a gold standard solutions provider for the hospitality industry in Thailand,” said Erich Gerber, general manager for Asia Pacific and Japan at TIBCO.
“They reviewed all available industry solutions, finally identifying Spotfire as the solution to meet their precise needs for their next-generation hotel operations and management platform,” said Gerber.
The implementation of Spotfire streamlined the digitalization of Comanche’s various business modules, including the core modules of the Front Office and Point of Sales (POS) systems, event management and the online booking interface and mobility modules such as the POS Tablet and Android order stations. Spotfire thus played a crucial role in integrating new channels with Comanche’s core system as part of its real-time hotel management strategy.
Comanche has customers in over 18 countries in the Asia Pacific region. More than 400 customers are located in Thailand, over 30% of which are hotels and serviced apartments that have migrated from other software systems.
The company works with hotel and hospitality professionals, including IT system developers and programmers, to offer solutions in a complex industry that requires a detailed study of various functions including order management, reservations, procurement, sales, management, maintenance, guest registration, and front office operations.